• Staying Positive: A Marketer’s Moral Obligation

    News is feeding us misery. As marketers, we are in a powerful position to share bold ideas, and that comes with a great deal of responsibility. We have a moral obligation to put the concepts we help create, share and promote through a prism of optimism in order to influence the world for good and bring a little bit of joy. And to do that, we must stay positive.

  • HUBSPOT WHATSAPP INTEGRATION AND THE OPPORTUNITIES IT PROVIDES

    In today’s fast-paced world, with multiple platforms of communication, keeping track of ideas, tasks and conversations from clients can be difficult when you are on the go.

  • Video Marketing: How to Tell Your Story

    Isn’t it amazing that 15 seconds can determine the success of any video marketing campaign?  During the Content Israel conference, Elad Ben David the creative director of Wix gave a presentation on how to engage specific audiences by creating high impact videos that captivate the viewer and inspires action.

  • HOW TO USE FACEBOOK CANVAS FOR YOUR B2B BUSINESS.

    As promised on my last blog on how Facebook News Feed update affects your B2B company, we have more “snacks” for you to get your business page noticed on Facebook. This is the cherry on top. Despite being rolled out in 2015  and offering unprecedented creative control

  • Tips For Running LinkedIn And Facebook Ads As A B2B Company

      Introduction to social media marketing A few years ago, nobody would imagine that social media would have any significance in business. Social media remains to be an interactive medium that no business can ignore. Social media doubles as a platform for sharing and conversation. 

  • How Facebook News Feed update affects your B2B Company

    I love snacking, don’t you? How about your business, does it enjoy the occasional donut or two?    I happen to think it would, granted it will most likely not be a donut but the kind that brings traffic, leads and sales to its funnel, like Facebook.