• Marketing Tips To Boost Your Business

    Resa Gooding joined Patience Nyesigire in the Online Success Journey Podcast where she talked about her move to Israel and her start in the marketing world. Listen in and learn the marketing tips and strategies that she employed to see Cacao becoming the number 2 agency in a short span of time.

  • A Customer Centric Lead Generation Strategy

    Sales and marketing teams are notorious for not getting along with each other in most companies. They tend to work as separate entities and have these friction points. For example where, Marketing says, “Why can’t you close deals, we send you plenty of leads.” Sales say, “We’re not getting good leads from you.”


    In today’s fast-paced world, with multiple platforms of communication, keeping track of ideas, tasks and conversations from clients can be difficult when you are on the go.

  • How to Brand Yourself as an Industry Expert on LinkedIn

        With over 660 million people, of which 90 million are senior level influencers and 63 million in decision making positions, LinkedIn is a B2B Goldmine. It’s where most Fortune 500 decision-makers and executives like to spend their spare time.

  • Where Do You Draw Your Inspiration from?- Lidemta’s Account

    Inspiration often leads you to take a chance at doing something great. In Lidemta's, our Project Manager's case it led to a career change. This is her take on what inspires her. Connecting the Dots: Finding My Life Purpose Lessons from Steve Jobs

  • STAY IN YOUR LANE – 5 Lessons Learnt from Hertz-Accenture $32 million lawsuit

        Many successful people are masters at learning from their successes and failures, as well as the success and failures of others. The truth is – there is plenty of mistakes every entrepreneur makes. Some are huge and hurt our ego and budget more


        How can I get my content more visible online?” is a question many content creators seek to get the best answer to. And rightfully so, because what would be the point of investing your valuable time and assets to create useful content that will not reach or benefit anyone?